BenQ SW2700PT Photographer Review
WHAT DO WE DO
Digital/Social Stratgey
Customer Engagement
Videography
Analytic Reporting
THE BRIEF
Following the success of the Home Entertainment Projectors, BenQ came back with another video campaign for their new release of Photography Monitors; the SW series. The campaign was to be evaluated on Facebook and Youtube as a series of short videos.
THE SOLUTION
The SW campaign called in a professional photographer to give a short set of quick and helpful tips regarding photography editing. The focus was put on the Q&A style responses that would deliver the information in simple, consumable bites.